One of our more popular programs this summer seems to be Advertising. Within the last couple weeks, I’ve had a marked increase in registrations for this camp. I guess word is getting around about how awesome it is.
In this camp students create a portfolio of Visual Branding using two major processes in digitized design: vector and raster graphics. Students learn how to use promotional campaigns to make a company or an organization successful. Using industry standard digital illustration and photo editing software, students apply principles of communication to create logos, promotional collateral, such as posters, business cards, flyers, brand mascots, T-shits, etc.